Resource Library

Take a deeper dive into the world of engagement marketing. Our resources contain invaluable information to make your engagement efforts a success.

5 Strategies for Boosting B2B Customer Engagement with In-App Immersive Quizzes

It can be quite tricky to engage your B2B customers. Should you send emails, messages or give them a call to grab their attention? One way to bypass this issue is through immersive quizzes. These quizzes give the user...

10 Reasons Why Data Privacy & Protection Develops B2B Loyalty

Data privacy and protection is an important matter for everyone. It's not just a corporate responsibility, it’s a human one. Businesses are taking notice of this, and so are consumers. Data breaches and hacking can mean...

5 Ways Integrating Loyalty Program with Customer Care for B2B Subscribers Can Boost CLV

Any product that is consumed regularly and has the potential to be replaced by other brands is worth being converted into a subscription. The same applies not only to B2C companies but equally well to B2B companies. It is important...

6 Ways to Boost B2B Loyalty with Celebrity Endorsements

Celebrities can be an excellent way to boost B2B loyalty. Their fame makes them recognizable and trustworthy spokesperson. And, even if they are not well known, they still offer the same marketability of a celebrity...

7 Ways to Use Gamification to Get B2B Customers To Accept Health Regulations

Many countries have relaxed their quarantine rules and allowed stores and businesses to open up. But B2B customers have been met with some new rules when transporting receiving, and even placing orders. Ones put in place to...

5 Ways to Revamp Your B2B Loyalty Program

Loyalty programs are a great way to engage your business-to-business customers. With exciting rewards and discounts, you can keep your B2B customers happy and satisfied. But sometimes, companies struggle to find the perfect rewards...

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